SalesStores allow you to create branded online ordering stores for your customers, schools, sporting clubs, teams, events, businesses, and merchandise programs.

Rather than requiring customers to contact your team each time they need to place an order, you can provide them with a dedicated online store where they can:

Each order is connected to Hoops and added to your SalesBoard, allowing your team to manage the next steps using your existing sales and operational workflow.

SalesStores are designed to make repeat and group ordering easier for both your team and your customers.

They can help you:

Instead of managing orders through disconnected emails, forms, spreadsheets, and phone calls, customers can place their orders through one structured experience.

SalesStores are most valuable when customers need to order from a defined range of products.

Common examples include:

Company Uniform Stores

Create a dedicated store containing approved uniforms, apparel, branding, and product options for a company’s employees or departments.

School Stores

Provide schools, students, parents, and staff with an easy way to order uniforms, event merchandise, spirit wear, or graduation products.

Sporting Clubs and Teams

Allow players, coaches, parents, and supporters to order approved uniforms, apparel, equipment, and merchandise.

Events and Campaigns

Offer merchandise for conferences, fundraisers, corporate events, product launches, or promotional campaigns.

Repeat Customer Ordering

Give regular customers access to their commonly ordered products so they do not need to request a new quote every time they reorder.

Customers can add items to their cart, submit their information, and complete the checkout process. Each order placed through SalesStore is automatically connected to the Hoops SalesBoard, allowing your team to manage next steps using your existing sales and operational workflow.

The SalesStore workflow connects the customer’s online ordering experience with your internal Hoops process.

1. Create the Store

Create a new SalesStore using a store template or build the store around the requirements of a specific customer.

2. Customize the Experience

Customize the store to reflect the customer or organization.

Depending on your store design, this may include:

The content and layout can be arranged to create a clear and relevant experience for the intended customer.

3. Add Products

Add the products that customers should be able to order.

Products can be added individually or sourced from the product information available within Hoops. Product variants, imagery, pricing, decorations, and additional charges can then be configured based on how the products should be sold.

4. Share the Store

Once the store is ready, provide customers with access so they can view the available products and place their orders.

5. Customer Places an Order

The customer selects a product, chooses the relevant options, adds it to their cart, and completes the checkout process.

6. The Order Enters Hoops

New store orders are added to the SalesBoard, where your team can review the order and begin the next stage of the workflow.

7. Manage the Order

From the SalesBoard, the order can progress through your normal Hoops process

This keeps the customer-facing store connected to the operational work required to fulfill the order.

SalesStores are not only designed to improve the customer experience. They also help create a more structured internal process.

Because store orders are added to the SalesBoard, your team can:

This allows the store to act as the beginning of a connected workflow rather than operating as a separate ordering system.

SalesStores provide customers with a simple, self-service way to order approved products while keeping every new order connected to your Hoops workflow.

The greatest value comes from combining a clear customer ordering experience with a structured internal process.

Explore our SalesStores resources and step-by-step guides in the Hoops Learning Centre.

To add SalesStores to your Hoops account, contact our team at support@hoopscrm.com and request that SalesStores be activated.

SalesStores is available for $149 USD per month, with no long-term commitment.

Your subscription includes: